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Digital marketing for SMEs

Brand awareness or lead generation
Why choose?

We build your digital system as a set of building blocks adapted to your reality: visibility, leads, conversion, optimization.
Evolving support, designed for B2B SMEs.

B2B SMEs supported by im’act

Success stories: Industrial and B2B SMEs supported with digital marketing structuring and client acquisition growth.

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SMEs: Attract leads and convert them into customers

Attract, engage, convert.
Your digital marketing, without compromise.

Modularity

You only activate the useful levers: visibility, leads, and conversion. A strategy that adapts to your pace.

Automation

Less manual work, more useful data: your marketing becomes smoother, more precise and more efficient.

Guidance

We monitor, analyze, and adjust every month. Regular support that transforms your efforts into growth.

Which digital marketing levers should you activate?

Choose, combine, perform.
10 services for tailor-made growth!

Website

Your website informs... but doesn't convert?

SEO / GEO

Invisible in Google… and in AI responses?

Google Ads

You're spending money... but the leads aren't following?

LinkedIn

Is your LinkedIn presence lacking consistency?

Emailing

Is it difficult to stay in touch?

Tracking

You don't know what really works?

Leads already curious

You have interest but few contacts?

Targeted prospecting

Need to find new prospects?

AI Consulting & Automation

Are you wasting time on tasks that AI could handle?

Global digital strategy

Are you scattering your efforts without overall coherence?

Your digital marketing isn’t working like it used to.

A methodology geared towards action and performance

Audit of your marketing and customer acquisition

We identify what works, what blocks, and what is missing in your digital system according to your situation, your objectives, and your opportunities.

Setting up your digital infrastructure

Together we choose the most relevant blocks (visibility → leads → conversion → loyalty).

Leverage lead generation drivers

We deploy your priority blocks and produce the first impactful actions.

Performance management and optimization

Each month, we adjust, optimize, replace or add blocks according to your progress.

Your digital marketing isn’t working like it used to.

How to build digital marketing that actually works today?

01

Digital is changing faster than your assumptions.

AI is rewriting the rules of visibility. B2B buying behaviors are transforming, and channels that worked two years ago are losing their effectiveness. Most SMEs sense this. Few know how to react.

02

It is no longer enough to simply add up actions.

The natural reaction: do more. A website, SEO, LinkedIn, outreach.
But without a clear thread, these actions pile up without reinforcing each other. Budgets get fragmented. Results don’t follow.

03

Without a clear digital strategy, your marketing efforts lose effectiveness.

The issue isn’t a lack of effort. It’s the lack of alignment between them. Each channel operates in a silo. None feeds the others. And overall performance remains below its potential.

04

High-performing digital marketing is built on a structured system.

Visibility, lead generation, conversion: these three dimensions must work together, within a setup designed as a whole. That’s the system we build with you — step by step, at your pace.

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Why im’act?

An approach built on transmission

At im’act, B2B digital marketing is built over time through experience, proven methods, and the ability to adapt across two generations.

Olivier brings strategic perspective, deep understanding of B2B SMEs, and message structuring. Constance brings modern digital marketing mechanisms, tools, and an activation-driven approach.

This complementarity creates continuity: an approach that connects vision, execution, and lead generation, without disconnect between strategy and action.

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